管理workshop: Better Late Than Never? Corporate Social Responsibility Engagement After Product-harm Crisis

发布日期:2017-11-09 08:16    来源:北京大学国家发展研究院

Better Late Than Never? Corporate Social Responsibility Engagement After Product-harm Crisis

Time: November 9th, 2017 (Thursday) 12:30 -14:00

Location: Wanzhong Building(万众小教室), National School of Development, Peking U.

Speaker: Min Zhang(张敏), Associate Professor of Business School, Renmin University of China.

Abstract

We investigate whether corporate social responsibility (CSR), captured by firm donation, is used to mitigate the adverse effects of product-harm crises. Using a difference-in-differences design, we find a significant increase in post-crisis CSR engagement for firms involved in product-harm crises. Furthermore, the positive relationship between CSR engagement and product-harm crisis is more pronounced for non-state-owned enterprises and firms with a more scattered customer base. Additionally, we find that increasing post-crisis CSR activities helps troubled firms enhance their customer and supplier relationships. We offer a unique perspective illuminating the use of CSR in product marketplaces and extend the literature on the spillover effect of CSR and crisis management.

Bio

张敏,中国人民大学商学院副教授,博士生导师,会计系副主任,中国人民大学“杰出青年学者”。主要研究领域为审计、税、家族企业与公司财务。目前已经在“Journal of Corporate Finance (SSCI)”、 “The International Journal of Accounting”、“Journal of Business Ethics (SSCI)”、“Pacific-Basin Finance Journal (SSCI)”、“Corporate Governance: An International Review (SSCI)”、“The North American Journal of Economics and Finance (SSCI)”、《经济研究》、《管理世界》、《世界经济》、《金融研究》、《会计研究》、《审计研究》等国内外核心期刊发表论文五十余篇,出版著作两部。担任《经济研究》、《管理世界》、《世界经济》、《金融研究》、《会计研究》、《南方经济》、《南开管理评论》、“Journal of Business Ethics”、“Asia-Pacific Journal of Accounting and Economics”、“The North American Journal of Economics and Finance”、“China Economic Review ”、“Managerial Auditing Journal”、“China Finance Review International ”等核心期刊匿名审稿人。主持国家自然科学基金项目两项;主持教育部人文社科项目、中国博士后特别资助项目、中国博士后面上资助项目及中国人民大学明德青年学者项目各一项。入选财政部第四届“全国会计(学术类)领军(后备)人才”。曾获得中国人民大学商学院最佳研究生教师奖、中国人民大学教学优秀奖、全国优秀博士论文提名奖、中国人民大学优秀博士论文奖、北京大学优秀博士后等奖励。

 


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